I love the idea of cupid piercing my heart and that my husband remembers Valentine's Day, even if it is a made up Hallmark holiday.  Sounds simple but I do see Valentine's Day as another opportunity to celebrate one another, whether these are significant mates, friends, family, pets, you name it.  Our family doesn't go out to dinner on this day but I will make a simple nice meal for the three of us and of course a sweet something ...